2015 Nonprofit Content Marketing

In Nonprofit Content Marketing 2015: Benchmarks, Budgets, and Trends—North America, created in partnership with Content Marketing Institute and sponsored by FusionSpark Media, we present some truly exciting findings about this segment of marketers. Most notably, how nonprofit marketers have grown in their use of content marketing and how they are driving efficiency and making progress using the resources (even if limited) they have. They’re trying more tactics, using more social media platforms, growing in their internal knowledge and skills, and focusing on becoming better storytellers.