Research and
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Explore research, resources, and reports that illuminate the topics that matter to you.
New Insights
What Can We Expect from GivingTuesday in an Election Year?
Do political donors continue their generosity into year-end? A new analysis of data from recent election cycles reveals encouraging trends in giving from GivingTuesday and beyond.
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What Can We Expect from GivingTuesday in an Election Year?
Do political donors continue their generosity into year-end? A new analysis of data from recent election cycles reveals encouraging trends in giving from GivingTuesday and beyond.
Charitable Support Across Generations
Are you effectively reaching and engaging all generations of supporters with your fundraising efforts? Discover the charitable support habits and preferences of Gen Z, Millennials, Gen X, and Boomers. Regions: UK and Ireland; Canada; and Australia and New Zealand
Webinar: First Impressions: Harnessing the Power of Spontaneous Givers
December 2, 2:00PM | Join us for a discussion on how to make a lasting first impression that leads to not only securing that first gift but lasting support. Hear from the experts on the value of investing in these modest spontaneous gifts now and how incremental changes can increase access to philanthropy for vital but under-represented donor groups.
First Impressions: Spontaneous Giving Insights
In this free Blackbaud Institute report, you’ll hear directly from spontaneous, first-time donors to learn what motivates them and how you can harness this generosity for your mission.
Infographic: The Resilient Nonprofit
Dive into this data-packed infographic to learn how successful organizations build resiliency, including a look into major gifts!
Webinar: Unlocking the Mystery of Gen Z Engagement
Prepare your organization to navigate the evolving landscape of Gen Z philanthropy with data-driven knowledge and tangible strategies from industry experts. This webinar promises to equip you with the tools needed to effectively engage and retain Gen Z supporters in your cause.
What Will Giving Look Like in 2035?
Get a glimpse into the future of giving with this new spotlight! These five data-informed predictions will help you stay ahead of the curve in the decade ahead.
2023 Trends in Corporate Giving and Volunteering
How did corporations approach philanthropic giving last year? How are individual employees engaging in volunteering and giving through their workplaces? Whether you are a CSR practitioner or a nonprofit developing your strategy to tap into this growing source of support, you’ll want to explore this overview of key trends across corporate giving in 2023.
The Resilient Nonprofit
Recent years have tested fundraisers’ creativity and resilience. See how optimized revenues streams are allowing successful nonprofits to weather an unpredictable fundraising environment with optimism.
Gen Z at the Table
1/3 of Gen Z supporters plan to increase giving this year. Are you ready to meet them? Explore Gen Z giving behavior in this new report.
Can’t find what you’re looking for? We are adding from our catalog of over a decade of research and resources.